GEO is about making your content easy for AI tools to lift, verify and cite. In this beginner-friendly guide, we focus on what moves the needle: quick-answer boxes, fact-led service pages, local trust signals, one strong Q&A article, and simple monthly tracking. Follow the 30-day plan to start earning citations—and the right kind of visitors—without overcomplicating things.

AI Overviews are changing how Google displays search results—especially for small businesses relying on SEO. This guide breaks down what they are, why they matter, and how to optimise your content to stay visible in the age of AI-powered search.

Writing content that actually performs takes more than sprinkling in a few keywords. In this guide, we’ll walk you through eight clear, practical steps to help you write content that ranks and resonates.

Whether you’re building your website, writing blog posts, or planning your marketing strategy, keyword research will give you a strong foundation to work from. Learn how to do it step by step, as well as free and paid tolls that can help you get started.

When you’re running a business solo, digital visibility can feel like one more thing on an already packed to-do list. But here’s the truth: good SEO doesn’t have to be complicated—or overwhelming. In this guide, we’ll walk you through simple, practical steps to help you understand and implement SEO on your own—so your business can start showing up (and growing) online.